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Small-batch sambal, made in Singapore

A Taste of Tradition, Passed Down Through Generations

Sambal chilli made the old-school way: rich, fragrant and spicy, just like the kind we grew up eating at home.

4
Sambal blends
Since the 1930s
A family recipe
Islandwide
Singapore delivery
PayNow
Accepted at checkout

Our story

A jar with no label, just a family recipe

Many years ago, our grandmother made a fresh batch of sambal chilli whenever the jar at home was running low. Later, our mother took over, keeping the recipe alive in our kitchen. When we were old enough, we were roped into the family production line, manually pounding the chilli mixture with a mortar and pestle.

According to our father, who was born in the late 1930s, he remembers watching our grandmother make this very same sambal when he was a young boy. That means this recipe has been part of our family for many decades, passed from one generation to the next.

No shortcuts. Just a traditional family recipe, made with care.

We want more people to experience the taste of our family heirloom, made using carefully selected, quality ingredients. Our dream is for this humble recipe to one day become a Singapore heritage brand.

古早辣

From our family to yours


The range

Four sambals, four ways to use them

Same family recipe, made for different dishes.

Prices shown are placeholders pending final pricing from the team.

Ways to enjoy

Built for real Singapore cooking

Each blend is suited to how it's actually used at home.

Belacan Chilli
For dipping
Vegetable Chilli
For stir-frying
Chilli Crab Chilli
For cooking chilli crab
Hae Bee Hiam
With bread and rice

Why Gu Zao La

What makes it different

A family recipe, generations in the making

Traced back to our grandmother, made the same way our father remembers as a boy in the late 1930s.

Small-batch, no shortcuts

Every jar is made in small batches, the traditional way, without cutting corners.

Quality, selected ingredients

We use carefully chosen ingredients to preserve the authentic, old-school taste we grew up with.

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Placeholder links, they'll go live with real accounts.

Good to know

Frequently asked

What is the expiry date of your sauces? +

To be confirmed. Exact shelf-life details are being finalized and will appear on packaging and here once ready.

Do I need an account to order? +

Yes. Creating a free account lets us verify your mobile number and save your delivery address, so reordering is faster next time.

Where do you deliver? +

Islandwide across Singapore. We're not shipping internationally at this stage.